Technology Advancements for an old classic!

adelaide, advancements, Apps, Newspaper, Samsung, technology

The Adelaide newspaper known as the ‘Advertiser’ placed an add on page 11 of their mid week newspaper that stated in bold letters “FREE SAMSUNG TABLET” when you buy a 12 month subscription to the Advertiser App.

The add further stated the price of only $249- receive up to $720 value.

Screen Shot 2015-04-03 at 4.50.44 pm

I think this is an effective way to entice readers to transfer from regular newspapers to technological advancements such as apps by offering a free tablet. I am interested to see how many people take up this offer, considering the demographic buyer of a newspaper is generally male and older. A lot of the older generation news readers potentially may feel uncomfortable changing to new technologies.


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